Sustainability Report 2015

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For SET, enhancing the quality of investors is part of its
strategic business development. The focus is on the
expansion of the overall investor base and promotion
of quality investors to receive enough information
before making decisions. Investors should equally have
the opportunity to easily access information on investment.
SET aims to create positive attitudes and inspire people
toseethebenefitsofinvestingtheirsavingstocreatelong-term
wealth. SET helps develop the potential of new investors
via the “Your 1st Stock7” program, jointly organized
with 27 securities companies, using the theme “Quality
investing: how to pick your stock”. The program was
conducted through seminars andworkshops by successful
investors and analysts. Documents and tools from the
seminars are available via the “Your 1st Stock” website.
7
8
Building knowledge for quality investment
In addition, SET’s Thailand Securities Institute (TSI) continues
to support investors’ potential with the development and
dissemination of investment knowledge from basic to
comprehensive portfolio management. This has been
carried out through the “Investor Classroom8” website,
which provides easy-to-understand, comprehensive
information of all investment products: stocks, derivatives,
ETFs and mutual funds. TSI has also developed and
disseminated further knowledge both online and offline,
suchasseminars,videoclips,articles,websites,socialmedia,
TV shows, advertising materials and the SET Investment
Centers (SET ICs) in order to keep investors updated.
Investor Classroom2015
participants
million
million
online viewers
via TV shows, publications
and advertisement.
27,574 3.33
2.11
In 2015, SET’s average daily trading value was about THB 4.43 trillion and investment continued to expand. The number
of retail investors has increased by more than 100,000 from the previous year, rising to more than 1.2 million investors.
The average trading volume by individual investors was as high as 59% of the total turnover value, so this market
segment has been playing an important role affecting the liquidity and stability of the capital market. SET therefore
increases the number of quality investors by creating understanding about investing for long-term benefits, risk management,
and the use of ESG principles for decision-making.
Enhancing Quality of Investors
There were There were
It reached the audience of
in this seminar.